"Noto no Imo" now a capsule toy! "Ishikawa Noto Capsule Toy ~Souvenir Selection~" launched today, July 1st

Thank you for always supporting Iwazumi Co., Ltd.

Today, July 1, 2026, the local capsule toy "Ishikawa Noto Capsule Toy ~Souvenir Selection~", planned and sold by +SOLO, has been released.

Among the 8 types of Noto specialties, our flagship confectionery "Noto no Imo" is now available as an acrylic key chain.

The design features two charms shaped like the package and the confection. A limited number of "hologram specifications" are also included.

Furthermore, a portion of the sales from these capsule toys will be donated to the affected areas as "Noto Peninsula Earthquake Relief Funds."

They are being installed sequentially at the following locations in Ishikawa Prefecture, so please pick one up when you are in the area or as a souvenir of your travels.

【Installation Locations】

Roadside Station Noto Chirihama
JR Kanazawa Station "Omiyage-dokoro"
JR Kaga Onsen Station "Omiyage-dokoro"
Seven-Eleven Heart-in JR Komatsu Station
Kanazawa M'za "Kuromon Koji"

*Sales start times vary by store. Please refrain from inquiring with individual stores about stock availability.

*A detailed list of installation locations can be found on +SOLO's website.

Please note that on this official website, we are selling a different version of the "Noto no Imo Acrylic Key Holder" with a "one-touch ring (carabiner specification)" that can be securely attached, unlike the ball chain on the capsule toy. If you are located far away or prefer a ring specification, please check this out.

We look forward to your continued patronage of Iwazumi Co., Ltd.